IPL anthem 2018 edition launched
The IPL organizers today launched an IPL Anthem 2018 edition, for which fans are eagerly awaiting. The song named with ‘Best vs Best’ was released via social media. The song was released in a special event conducted in Mumbai.
This ad campaign is well known among fans, Fans eagerly waits for this tournaments ad campaign . In 1957, the Super Duper hit Bollywood movie ‘Naayadour’ ‘Ye Desh Hai Veer Jawano Ka’ was inspiration for this this song. The song was released in Hindi, Tamil, Bengali, Kannada and Telugu. South African filmmaker Dan Mees, Mumbai’s music director Rajiv Wee Bhalla and famous singer Siddharth Basur worked on this song.
Within 12 hours of release, this campaign was viewed more than 2 crores. IPL franchisees and players share this song with fans. Dhoni is also involved in this. Chennai Super Kings and Rajasthan Royals are back in the tournament this year with a two-year ban. You’ll see this promotional song too late.
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